您所在的位置:首页>银行 > 试题考题 > 模拟试题 > 英语 >

2021银行秋季校园招聘英语备考练习题(9)

2020-08-18 18:06:27   中公金融人网   来源: 陕西银行招聘网 

陕西银行招聘网陕西银行招聘网提醒大家2021银行秋季校园已陆续展开招聘,公告发布与笔试时间大约为两周大家要抓紧备考起来了!要多看多练,提高自己的答题思维,积累相关知识为正式考试做好充分准备!在此陕西中公金融人小编为大家整理了银行的各类考前模拟试题,供大家学习!>>>历年银行校招考题汇总

How did Tencent take WeChat so far ahead of its rivals? The answer lies partly in the peculiarities of the local market. Unlike most Westerners, many Chinese possessed multiplemobile devices, and they quickly took to an app that offered them an easy way to integrate them all into a single digital identity. In America messaging apps had a potent competitor in the form of basic mobile-phone plans, which bundled in SMS messaging. But text messages were costly in China, so consumers eagerly adopted the free messaging app. And e-mail never took off on the mainland the way it has around the world, mainly because the internet came late; that left an opening for messaging apps.

But the bigger explanation for WeChat's rise is Tencent's ability to innovate. Many Chinese grew up using QQ, a PC-based messaging platform offered by Tencent that still has over 800m registered users. QQ was a copy of ICQ, a pioneering Israeli messaging service. But then the Chinese imitator learned to think for itself. Spotting the coming rise of the mobile internet, Tencent challenged several internal teams to design and develop a smartphone-only messaging app. The QQ insiders came up with something along the lines of their existing product for the PC, but another team of outsiders (from a just-acquired firm) came up with Weixin. When Tencent launched the new app, it made it easy for QQ's users to transfer their contacts over to the new app.

Another stroke of brilliance came two years ago when the service launched a "red packet" campaign in which WeChat users were able to send digital money to friends and family to celebrate Chinese New Year rather than sending cash in a red envelope, as is customary. It was clever of the firm to turn dutiful gift-giving into an exciting game, notes Connie Chan of Andreessen Horowitz, a VC firm. It also encouraged users to bind together into groups to send money, often in randomized amounts (if you send 3,000 yuan to 30 friends, they may not get 100 yuan each; WeChat decides how much). That in turn led to explosive growth in group chats. This year, over 400m users (both as individuals and in groups) sent 32 billion packets of digital cash during the celebration.

1. Which of the following is mentioned in paragraph one?

A. On the mainland, mobile devices cost a lot.

B. Text messages are less expensive than messaging app in America.

C. Chinese people like messaging apps more than text messages.

D. American messaging apps are not free.

2. How did Tencent invent Weixin?

A. A team of PC insiders invented weixin for Tencent.

B. A team of outsiders acquired by Tencent invented Weixin.

C. Tencent asked the QQ insiders team to create a product.

D. Tencent copied a pioneering Israeli messaging service.

3. What is the outcome of the red packet campaign?

A. Users are increasing to form groups.

B. It caused people to send money in random amounts.

C. The gift-giving process became an exciting game.

D. It changed the way Chinese people send each other gifts.

4. The phrase "stoke of brilliance" means ______.

A. success

B. chance

C. remarkable idea

D. None of the above

5. According to the passage, the success of Weixin mainly attributes to ______

A. QQ's strong user base.

B. the lack of competitors.

C. local market opportunity and innovation.

D. All of the above.

相关推荐:


银行历年模拟试题汇总

2020陕西银行历年考题题量_题型汇总

2021银行校园招聘信息汇总

【1元购】2021银行简历修改

2021银行职位查询

更多银行招聘信息请关注:陕西银行招聘网


陕西中公金融人
扫码关注微信:sayhks
银行招聘信息每日推送